Trump Media Group Raises $2.44 Billion for Bitcoin Reserve

2 mins mins

Key Points:

Trump Media Group plans to form a large Bitcoin reserve by 2028.
$2.32 billion designated for Bitcoin purchases, making them a leading holder among U.S. public companies.
Potential to influence corporate Bitcoin adoption and market trends.

Trump Media Group has finalized a $2.44 billion private placement, involving 50 institutional investors, aiming to form a significant Bitcoin reserve by 2028.

The group’s strategic move places Bitcoin at the core of its assets, potentially altering corporate crypto adoption trends across the U.S.

Trump Media’s $2.44 Billion Bitcoin Investment Strategy

Trump Media Group’s recent fundraising totals approximately $2.44 billion. This figure includes issuing $1.44 billion of common stock and $1 billion in convertible senior secured notes. These actions were completed with the participation of around 50 institutional investors, although specific names have not been disclosed.

The funds raised are earmarked primarily for purchasing Bitcoin, with about $2.32 billion designated for this purpose. This positions Trump Media among the largest Bitcoin holders among U.S. publicly traded companies. CEO Devin Nunes emphasized Bitcoin’s role as an “apex instrument of financial freedom”.

“We view Bitcoin as an apex instrument of financial freedom, and now Trump Media will hold cryptocurrency as a crucial part of our assets.” – Devin Nunes, CEO/Chairman, Trump Media

Corporate Crypto Adoption and Market Implications

Did you know? Including Bitcoin as a balance-sheet asset is a historic move, potentially matching or surpassing previous allocations by companies like MicroStrategy and Tesla in terms of size and market influence.

As of June 1, 2025, Bitcoin (BTC) is recorded at $104,692.05 with a market cap of $2.08 trillion. CoinMarketCap highlights a 0.86% increase in 24 hours while experiencing a 3.26% decrease over seven days. The currency holds a 63.51% market dominance.

bitcoin-daily-chart-1291 — Bitcoin(BTC), daily chart, screenshot on CoinMarketCap at 04:53 UTC on June 1, 2025. *Source: CoinMarketCap*

Industry analysts predict that Trump Media’s substantial Bitcoin inclusion could shift regulatory outlooks and technological investment strategies. Such moves often increase institutional interest, potentially leading to wider adoption and innovative financial solutions in the cryptocurrency space.